Customer Testimonials
The sales person was great. The truck is wonderful. Literally everything else was terrible. While the dealership has changed hands over the years, this is the second time I purchased a vehicle from this physical location. It will be my last. Communication was poor; the process was clunky, and ultimately I had to negotiate my way out of a huge problem. If I could do it all over again, I would have purchased my F150 from a different dealership. Love the truck; did not enjoy the experience.
I had my car in for a recall repair, I brought it in on a Friday and they did not give a loner car for the weekend. I don't get my car back until the end of Monday. By law you are supposed to give me a loner during a recall repair that lasts more than a day. His excuse was that all loners were out. Well then you should have gotten me a rental car then, but he refused. I had important things during that weekend to get to and then somehow get to work on Monday. My ... Read More DealerRater - Jun 28, 2026
Today is Saturday, 27 June 2026. My wife and I really love our Ford Explorer and we received an offer for a buyback from Empire Ford and Fall River. Our vehicle that we traded in was a Ford Explorer 2023, which we purchased from Empire Ford also. We love Empire Ford. Our main sales person will keep coming back to again and again is Robert McMahon MCMAHON. He is in a US Army veteran and he is an outstanding sales person what he says goes yeah he’s very very helpful. He helps the customer walk through all the various phases of purchasing ... Read More Google - Jun 27, 2026
Cindy at service is the most professional at her position , when i walked in i knew she was good and made me leave with a smile , very hard these days so i am grateful for her help today and now my truck is fixed and a shout out to all her mechanics they are all professional as well
Fantastic experience with Kevin and the whole team. We bought our commercial van here, a 2026 Transit 150. Not only did they exceed our expectations on the sale and financing, but Kevin worked to get us connected with an upfit company as well. He handled everything; from getting my specs and drawings to the upfitter to arranging delivery and pick up with them as well. Anytime there was an issue or a bump in the process (which there were very few) it was handled with professionalism and promptness. There were a lot of "moving parts" and logistics in this process ... Read More Google - Jun 26, 2026
I have used Empire ford many times for service Brain the service guy was vey helpful and professional, I was very happy with my service and will return when needed
I’ve been a customer for two years! I have to say this past week my truck had issues and I brought it back to Ford. I had plans for a trip to NY for the parade and I was at the 11th hour. I spoke to Mr. Tyler Torres and he is a listener!! I truly appreciate him for hearing me and led me into a 2025 Bronco(loaner) lol. Fully loaded and sunroof! This was not just a trip but an historical experience for me. The weekend was definitely illuminating and exciting. To end up back home and celebrate ... Read More Google - Jun 22, 2026
Manny was FANTASTIC! He was patient, knowledgeable and willing to go the extra mile to make sure we had a great experience. I would highly recommend Empire Ford and having Manny assist you with finding the perfect vehicle.
Alexia Thank you!! I received excellent service. Now I can travel completely relaxed and happy
Friendly staff. It wasn't too busy so I got all the attention. I very pleased with my new car.
Everything from the beginning till the end was done in a professional manner was very pleasant
Sales and finance was great. Joe and Roberto were very easy to work with. It seems the truck was never put through the shop to check it out, I found out on rt128 the brakes were not good as there's a big thump like a warped rotor, and the oil was not changed as the sticker reads 6/14/26 or 35000 miles, truck had 30000 when I bought it. Also has an open recall for trailer light module software. Otherwise good experience. Service appt was set for the brakes Joe (salesman) made that happen.
The Only thing I didnt like was finding out about Robotic you give info too. Kasey is so polite, made sure to order my plate bracket for front of car. He got me into the car I wanted. Chris the runner to help me with Vin Check.
Just bought my 2023 F150 xlt. Probably the easiest purchase I had. Nobody likes going to car dealerships, but Joe F. Was great to work with as well as Roberto. After driving I found the brakes need work, I reached out and in about an hour the service writer was on the phone to set up and appointment. Great communication and transparency. Thanks for the painless. Update All issues that arose after the deal, were resolved after speaking with Bryce and Tyler. No issues all is good!
Brian was great to deal with in service
Fantastic dealership
My father worked there for several years and retired from there half the mechanics Saturday. I started there after my father was already working there, and he taught several of them little tricks of the trade. Let's just say and you have no idea how much I miss him. The 17th of this month makes 6 years. He's been gone.I've never hated father's day weekend more
Very friendly service advisor. Quick service. No issues at all. I do appreciate it and will be back!
Susan was an absolute pleasure to work with! Always smiling and polite Very patient which was huge for me she broke down my payments down to the week and what it would cost per week ! Empire ford is lucky to have her on their team she was great and easy going made everything easy
Kevin and Roberto were excellent. This is my second time using empire. I had leased a vehicle through them and they were so helpful that I actually went back to them to buy out a lease I had from another dealership. Highly recommend.
The most painless truck buying experience I’ve ever had. I’ve had multiple Ford pick up trucks and this was by far the easiest to complete. Will be a customer from now on.
I bought a really nice car and everyone was very professional
Charlies demonstrated professionalism and to be very knowledgeable. He allowed me to discuss and listened intently to my concerns and answered all questions in a positive manner decreasing my anxiety. He made my experience calming and pleasurable. I will definitely refer him to future buyers
I had an amazing experience at this auto repair shop! The staff was friendly, knowledgeable, and really took the time to explain everything to me. I left feeling confident about my car’s maintenance and truly appreciated their honesty and great service!
If you’re considering this dealership, make sure to ask for Ethan. He’s honest, straightforward, and doesn’t waste your time with the usual car salesman games or pressure tactics. It’s straight business with no hidden agenda. Highly recommend!
The best place to go and I always go to Empire Ford the best people friendly!
I had multiple repairs done at the New Bedford location, as well as regular mileage-based maintenance. I am totally satisfied with the work done as well as the communication of the status of repair, etc. Chuck was very helpful and informative. Very satisfied with my experience at Empire New Bedford.
Marc was great to work with
Joey Filipe called me every month until he found the truck and payment that was PERFECT for me! I was very happy with my experience at Ford.
I had a great experience at Empire Ford purchasing my 2022 Jeep Compass. From start to finish, the process was smooth, professional, and stress-free. Austin was incredibly helpful, knowledgeable, and made sure all of my questions were answered without ever making me feel pressured.
What stood out most was the excellent customer service. Everyone at the dealership was friendly, attentive, and genuinely focused on making sure I had a positive experience. I’m very happy with my Jeep Compass and would definitely recommend Empire Ford to anyone looking for a reliable vehicle and a dealership that truly values its customers. Thanks ... Read More Google - May 14, 2026
Top-notch experience with Austin!" "I recently purchased a 2016 Honda Accord Coupe from Austin, and I couldn't be happier with the service. Austin was incredibly professional, transparent, and made the entire process smooth from start to finish. He really knows his inventory and helped me get into a car that is both stylish and reliable. The Accord Coupe is a dream to drive! If you’re looking for a seamless car-buying experience and a salesman who actually listens to what you need, go see Austin. Highly recommended!"
Go see Charlie, traded in my truck, and he was the best at helping me out with the trade in and purchase of new one
I was not looking forward to the hassle of purchasing a new commercial van. Mr. Bancroft and the team at Empire Ford made the process not only easy, but enjoyable. If I could give more stars, I would. From start to finish, he not only handled everything for the purchase of our new commercial van, but he also handled coordination with an upfitting service to get the cargo area of the van completely overhauled. Communication was great throughout the process. Thanks to Kevin and the entire team.
Courteous and helpful salesmen. Clear and concise explanation of options and warranty. Helpful finance information and process
I had a great experience working with Josue at Empire Ford. Super easy to communicate with, always responsive, and just handled everything the right way. You can tell he actually cares about doing things properly and keeping things smooth from start to finish. Definitely someone I’d recommend dealing with if you want things done right without any headaches
Wanted to give huge thank you to Austin for helping me through the whole process with getting into my jetta, if you ever come here, definitely recommend him!!
Service is speedy and attentive. Work was completed in a very timely manner. I appreciate the dependable staff.
Great Communication, Easy to work with, job completed the first time, Overall, the experience was Fantastic. Thank you Empire.
I recently bought a vehicle from Charlie and he helped me out with everything, getting what I wanted in the color make and model that I wanted and explained everything to me. Charlie also provided me options and never hassled me about anything and listened to my needs of what I was looking for. Go see Charlie and he will help you out and give you a good deal.
Tioni is the best. Straight to the point and she dont waste any time. I dont have a ton of time in between work, kids activities and personal stuff, she was able to make what I didn't even know I needed happen. I gave her all the details she quickly understood the assignment and I was impressed.
I had a great experience working with Josue and John De La Cruz at Empire Ford. I drove up from New York to purchase my vehicle, and they made the entire process smooth and stress-free from start to finish. They were both kind, patient, and very easy to work with throughout my car shopping experience. They answered all of my questions, kept great communication, and never made me feel pressured.
What really stood out was how helpful they were as an out-of-state buyer, they even offered free delivery and pick-up options, where they picked up my trade in and handled ... Read More Google - May 1, 2026
I thought service was good, service staff very friendly and helpful, I just wish the diagnostic fee wasn't so much.
They were very polite and professional. They were also very accommodating with my time needs.
Service was excellent in the service department, I couldn’t be happier
Completed brake job on short notice Was able to not miss any time at work
Everyone there was extremely nice and helpful especially when it came to getting my first car loan! Austin was amazing and helpful thoughout the whole process. Definitely will be back for service, overall great experience.
Recently had a software update recall handled via Empire Ford’s mobile service. The mobile staff was friendly and efficient, and the entire process was coordinated seamlessly by Alexia Perez. Outstanding experience—well done!
Brenda in scheduling is wonderful! She very efficient and helpful. The mobile service tech was excellent. On time, thorough and friendly. It is such a great service which saved a great deal of time. When requesting a copy of the receipt, the service reps were helpful and friendly. This isn't' the first time I have used First Ford and I will certainly continue to use them. I would definitely recommend First Ford.
Friendly & Expedient Service.
Excellent 10/10
Absolutely professional . Sales person "T"followed up twice. Once with helping me out with remote start and another time made it convenient in NB dealership for obtaining my new registration and inspection sticker.
This is the first time we went to Empire Ford in Fall River . the first time we ever met Austin MacArthur . he was very helpful. He went out of his way to help us. Make sure we got the right deal. We are very pleased . so my advice to anyone out there buying a new vehicle ask for Austin. He is the best. Thank you Austin for all your help.
Mert M was fantastic! I was able to get my new Mach-e with such ease. He was great to work with, and I cannot recommend him enough. He was kind, informative, and very honest.
Excellent service! We had great experience with Tioni, Kevin and John De La Cruz! We thank you very much!
Always have a spot open for oil changes Staff always greets you when you enter the building
Kevin handled my purchase issues immediately and took complete charge. He was great! Fall River Ford was good to deal with.
Work was done in record time. A complicated job usually taking 10 to 12 hours was done in 5 hours.
I was sold through Facebook and had a whole different experience when I got there. Nothing but run arounds and stress. When I was there, another woman was yelling and complaining how she also had to wait too long for her car. Had to wait over a week for my car and caught my salesman in lies. He was fired next day. I’ve had my car almost a month and have NO paperwork I’ve been promised since I got the car. I Don’t recommend this place at all.
My experience purchasing a vehicle here was disappointing overall. The process felt very unorganized, with a clear lack of setting expectations from the start. Communication was inconsistent and often unclear, which made what should have been an exciting purchase unnecessarily frustrating. What stood out most was the poor communication throughout the process and a response that felt unrepentant when concerns were raised. While the sales staff was friendly, the overall handling of the transaction did not meet expectations. I hope improvements are made to better support future customers.
Kevin Bancroft made the entire process easy with good communication during and after the sale. From the initial phone contact, making the deal and picking the vehicle up, everything went smoothly.
Absolutely welcoming with no pressure.Great team worked very well with us and went home with a new bronco
Service is very good on repairs
Usually I don’t believe dealership reviews but after going here I can see why they have a great reputation. We came in to explore some options and Mert helped us and answered all our questions. I want to give him a shoutout because he is one of the most respectful car salesmen I’ve ever met. Very communicative, made sure we were well informed on what was being offered and answered my detailed questions. Joe was also very friendly as we briefly met him and the sales manager was pretty straightforward too, though I didn’t catch his name. ... Read More Google - Apr 14, 2026
fantastic experience from the moment we walked in. Charles was amazing, he walked us thru everything. got us where we needed to be and even delivered the vehicle to us. he has been such a pleasure to work with! 10/10 for Charlie Gomes!
Sold me a car with bad brakes. Brought it back, they had for 3 days & still didn’t fix correctly. Made another appointment to drive with tech, I showed up and was told they didn’t have time. Now I will be having to fix myself. Would never purchase a car from there again.
The car could’ve been detailed better and I did not like the pressure for the service plans
I dealt with Rob the sales guy. He was awesome and the rest of the team was awesome. Wouldn't go anywhere else to buy a truck.
Great experience. This is my second time getting a vehicle from that location. When I purchased this recent one I didn't feel pressured and it was a smooth process. Everyone I interacted with was great!
why do i have write 15 words about this dealershipand your counting the words really
I had a great experience with Jayden Proulx as my sales person. She is knowledgeable, friendly, and is easy to work with. The dealership is awesome as well.
I had a great experience with Kevin. Simple hassle free purchase and trade in!
Very good communication Fair price No surprises Always a pleasure dealing with your service department
What originally was a basic oil change(3rd of March) turned into truck blowing white smoke following day(March 4) Towed back to dealership and on March 5 was told seal on turbo 1 gone. Agreed to have job done($6000) on March 13th worked on water pump/timing belt hadn't touched turbo yet. Following Monday(16th) called them and they discovered second turbo had damage $$$ said to replace. Agreed. FINALLY got truck back on the 20th. Truck has hesitation and doesnt feel safe when acceleratating. I called March 30th to schedule appt and engine light came on that afternoon. Truck went in ... Read More DealerRater - Apr 4, 2026
They were short handed of mechanics but managed to complete the workwith a little extra time
Me and my wife get first time Electric car Ford mustang Mach E and we have the best experience at Empire Ford was such pleaser work with Yovivi and Bryce. If you get there work with Bryce he is the best really friendly guy with a lot of knowledge and really fare points and prices. A+
I had a great experience dealing with Susan Goulart when purchasing my Bronco. Although she is fairly new to the car selling business she went above and beyond to make sure my family and I was happy. Susan listened to my request, cared and made making a deal with Ford a nice experience. I see her growing with this company and in customer service care. Thank you! 😊
Jayden Proulx and her sales team are the best. Very thorough and professional.
They were friendly. They were nice. They were professional. They pointed out where I could get water.
Service was prompt, staff courteous. Shuttle provided to bring me home. Communication during service was good.
Efficient, friendly and car is redelivered clean. Brenda is great to deal with.when scheduling service.
Very professional always answer all my questions. The maintenance or any other work performed on my vehicle is done quickly.
I received prompt and efficient service, and the issue was resolved quickly without any hassle. I appreciate the fast response and professionalism.
Very happy to work with Empire Ford Very professional, easy to work with and made sure i was getting what I wanted it. Thanks
Empire Ford was right on the ball with their assistance in providing me the best buying experience.
The Empire Ford Family in Fall River is the place to go, if you want to get a good honest deal on a new or used vehicle. They truly care about the customer experience. From the excellent maintenance team and service department (Lea and Cindy), through the sales experience. Definitely ask for Austin in sales. He is simply amazing. The follow up from them and Ford Corporate has been great. Kudos
I dealt with Yovivi at the Fall river office and had a very pleasant experience and I bought a car!
Yovivi Paquin was wonderful to deal with!
Outstanding people working there was treated with kind respect couldn't ask for a better team to help me buy a car
Professional, friendly, followups. I felt like I mattered,and not just a number. Appreciated the Service that was given.
Easy to get appointments. Employees are friendly and polite. Always pushing for new services to be completed (sad). I have been suggested services only to check other garages to be told, there is no such service needed.
Susan is the best sale person i have ever had the pleasure of working with.
Tioni was a great representative! Not everyday you go to a dealership and they actually care and help you get a car. I am a picky person and she worked threw what I wanted and needed to get me into a car. Thank you so much for everything!
Austin the Sales guy was a rookie, but he did a great job. His manager was right there to help. Overall a pleasant experience. The pressure to buy additional add on in the finance office was not a pleasant experience. Someone needs to change that formula. It is rather intimidating and high pressure.
I was very pleased with the entire buying experience at Empire Ford of Fall River. All of the staff were professional and no pressure selling. Our salesperson Ethan was fantastic. I would definitely recommend Empire Ford to friends and family